In the Press



Druk Asia was humbled to be featured in Mashable in an article titled The places you’ll go by Jessica Plautz
“The Buddhist kingdom of Bhutan doesn’t get as much attention as Nepal, making it a great destination for people who are more interested in seeing another way of life than having everything according to what they’re used to. Hillside monasteries on the eastern edge of the Himalayas can be difficult to reach, but that makes them all the more rewarding to experience.
Bhutan ascribes to a tourism philosophy of low volume, high quality — meaning fewer tourists, and a more authentic experience for those who venture here. Of course, that experience comes at a cost: Booking a trip to Bhutan involves using an approved tour company, like Druk Asia, and accepting that travel in the kingdom will be according to official guidelines.”

DATE PUBLISHED : 03/Jan/2016


Her World Plus & Female Brides

Druk Asia was privileged to host the first bridal fashion shoot by any major Asia publication.This was a special collaboration between Her World Plus, Female Brides, Druk Asia, Taj Tashi Thimphu, Drukair and Tourism Council of Bhutan

The team was lead by Editor Steve Thio, contributing editor, and accompanied by Druk Asia’s guide Ugyen Tsawhang. Steve Thio wrote about his experience leading a photo shoot in Her World Plus blog. You would be surprised that these beautifully taken photos were done without additional lighting or set up to spice up the shot.

Her World Plus and Female Brides will be publishing the wedding photos will be published in September 2015. You can get them at the nearest newspaper stand. Her World Plus and Female Brides are publications by Singapore Press Holding.

Do check our website then for more behind the scenes photos.

PUBLICATION : Singapore Press Holding
DATE PUBLISHED : 01/Sep/2015


Stuff New Zealand & Traveller Australia

Michael Gebicki traveled to Bhutan with one question in mind. Why do travelers visit Bhutan? It’s not the cheapest country to visit given the minimum tax. Yet, Bhutan has a strange draw for these visitors. His wrote about his trip in Stuff New Zealand and

PUBLICATION : Stuff New Zealand & Traveller Australia
DATE PUBLISHED : 25/Jul/2015


Today Online, Bhutan in High Spirit

Bryan Fernandez visited Bhutan to investigate out if Gross National Happiness is just a marketing gimmick. He found a country where myth and legend are blurred but pretty much still alive; they form the fabric of what does it means to be a Bhutanese.

Read more at the following page:

DATE PUBLISHED : 24/Jul/2014


National Geographic

Druk Asia featured in National Geographic Traveller

PUBLICATION: National Geographic
DATE PUBLISHED : 01/Jan/2014


Today Online, Blissful Bhutan

Trixia Carungcong was mesmerized by Bhutan’s natural beauty and its tales of magic and mysticism. Bhutan was opening up to the world, but it was still protecting its past by imposing a minimum daily tariff on tourists. Direct flight between Singapore and Bhutan would open it up further but hoped that Bhutan would continue to be able to to lull you into a deep sense of peace.

PUBLICATION : Today Online
DATE PUBLISHED : 13/Sep/2013


BBC Fast Track

Druk Asia hosted Carmen Roberts of BBC Fast Track over one week from 23rd June 2013. We provided BBC with a guide, transportation and filming permit. Carmen stayed in Uma Paro, Uma Punakha and Taj Tashi.
Read more about her coverage and watched her video here:

DATE PUBLISHED : 23/Jun/2013


Her World, Kingdom in the Clouds

Jacyln Lim listed out 8 must-dos in the Kingdom in the Clouds. The list included shopping along Norzin Lam, visiting Punakha Dzong, drinking beer in one of the drayang, discovering phallic paradise, clubbing in Paro, climbing Tiger Nest and checking-in into one of the five stars luxury hotels.

DATE PUBLISHED : 01/Jan/2013


The Business Times, Paradise in Transition

Jaime Ee visited Bhutan with Druk Asia in 2012. She interviewed fours local heroes, Queen Mother Ashi Dorji Wangmo, a local singer, a British monk and the future Prime Minister of BhutanTshering Tobgay(then an opposition leader). She wanted to learn how was Bhutan going to manage its economic development without losing its soul in the process, the role of NGOs in the process and how Bhutanese viewed the Gross National Happiness.

PUBLICATION: The Business Times
DATE PUBLISHED : 01/Dec/2012


Prestige, If you’re happy and you know it

Low Yit Leng, Prestige’s Editor, found Bhutan refreshing! The air was clean and the country was serene. The minimum tariff lent a sense of exclusiveness. The lack of hassling from touts and pre-travel arrangement were refreshing for this frequent jetsetter.

DATE PUBLISHED : 01/Oct/2012


The Pursuit of Gross National Happiness.

Natalie Joy Lee found a sleeping dragon, Bhutan, which was still clinging to its traditional root and culture. Bhutan was a democracy, but it eschewed GDP as a the absolute measure of progress. Instead, it proposed Gross National Happiness (GNH). Followed Natalie as she learned what did putting happiness above all else meant.

PUBLICATION : Lonely Planet
DATE PUBLISHED : 01/Sep/2012


Timeout Singapore, Welcome to Bhutan

Lester Ledesma visited Bhutan to cover the essential of Bhutan; what would you cover if you just have a week? His short trip covered Thimphu, Punakha, Gangtey and Paro. You can follow his steps by reviewing our 7-days Essential Bhutan Itinerary.

PUBLICATION : Timeout Singapore
DATE PUBLISHED : 01/Sep/2012


Mysterious and Magical

Malcolm Mcleod visited Bhutan and found a majestic, mystical and quite magical country. Follow his adventure as he discovered locally brewed alcohol and the difference among all the valleys in Bhutan. He was hosted by Druk Asia, Aman, Uma Paro and Meri Puensum. Malcolm was in Bhutan as part of our joint effort to promote Singapore Bhutan flight.

DATE PUBLISHED : 26/Aug/2012


Lian He Zao Bao

DATE PUBLISHED : 19/Aug/2012


Geographical, Festival of Flight

Julia Hortons reported from Bhutan on the newly created Black Nexcked Cranes Festival. The festival aimed to promote tourism in Phbjikha Valley. At the same time, the local authority hoped that the festival allow residents to earn additional income; this made conservation a viable alternative for the local. The festival has been a success and lessons learnts were later applied to other districts in Bhutan.

PUBLICATION : Geographical
DATE PUBLISHED : 01/Sep/2011